Interactive estimates that qualify leads

They get an estimate.You get your time back.

Visitors get an instant estimate. You get leads that arrive with scope, contact details, and pricing context before a single call or proposal.

Build your widget See the product

Build visually · Embed anywhere · Follow up automatically

Figuro widget builder

Visual estimate flow builder with a live widget preview

Build every question and pricing path visually

Try it yourself

Five quick answers. One useful estimate.

This is the same guided experience you can place on your own website. Try the complete flow and see how a visitor becomes a qualified response.

01Questions adapt to the project

02Your rules calculate the range

03Contact details arrive with every answer

What are you looking to create? Northstar Studio

How much needs to be delivered? Northstar Studio

When should the work be ready? Northstar Studio

Where should we send your estimate? Northstar Studio

Enter a valid email address to continue.

Estimated project range

Based on the answers above. Final scope may change the confirmed quote.

Check your inbox Northstar Studio

So they submitted. Now what?

Their estimate lands in their inbox. Their context lands in yours.

Review every response, see the estimate beside the answers, and keep each widget moving from one calm workspace.

Dashboard

See what needs your attention.

Track estimates, completion, recent responses, and the widgets producing new enquiries.

Widget library

Keep every estimator organised.

Review live and draft widgets, response volume, completion, and placements without losing the bigger picture.

How it works

Your pricing logic, turned into a useful conversation.

Build the questions once, set the rules behind them, and let every visitor move through the right path.

Build the flow visually.

Add questions, choices, contact fields, estimates, and conditional branches on a visual canvas. Reorder or improve the flow with AI when you need a faster starting point.

Price with your rules.

Turn answers into a range using additions, percentages, multipliers, and the pricing rules that match how your business quotes work.

Follow up with context.

Store every response, email the estimate to the visitor, notify the widget owner, and send completed submissions to your webhook.

Simple plans

Start with the plan that fits today.

Choose from the plans currently available in Figuro. You can upgrade as your estimate workflow grows.

Free

Free forever

Everything you need to publish interactive widgets and popups.

Unlimited estimates & leads
Remove "Powered by" branding
Automate with webhooks
Custom Themes
Advanced Analytics
Popup Designs
Popup Analytics
Priority Support
Unlimited Widgets
Unlimited Submissions
Unlimited Campaigns
Unlimited Popups

Start free

Pro

USD 20.00 / month

Everything you need to publish interactive widgets and popups.

Unlimited estimates & leads
Remove "Powered by" branding
Automate with webhooks
Custom Themes
Advanced Analytics
Popup Designs
Popup Analytics
Priority Support
Unlimited Widgets
Unlimited Submissions
Unlimited Campaigns
Unlimited Popups

Choose Pro

One short flow can replace the back-and-forth that usually happens before a useful project conversation.

FiguroBuilt for service businesses that price custom work

Give every promising project a better beginning.

Create your first estimate widget today and refine every question whenever you need to.

Build your first widget I already have an account